E-A-T what does it mean in terms of SEO?

E-A-T what does it mean in terms of SEO?

A new acronym is starting to filter through the world of SEO – even though it’s been around for a few years. The new acronym E-A-T which means ‘expertise, authoritativeness and trustworthiness’ came about from the publication of Google’s Quality Evaluator...

READ MORE
Tracking External Links With Google Tag Manager

Tracking External Links With Google Tag Manager

Recently I was asked if it’s possible to track all clicks on a website which leave the website. Sometimes links to external websites are required if the website needs to link to a brand or manufacturer or a third party website such as a booking system.Having external links can cause...

READ MORE

The Quiet Site in Watermillock Ullswater

The wife and I both decided that we needed a quiet weekend away and what better place than ‘The Quiet Site’ in Watermillock Ullswater. From Preston, it’s an easy journey and takes roughly 1 hour 30 minutes. Join the M6 northbound and then at junction 40, take the A66 exit...

READ MORE

A change in direction

Initially, I set up this website so that I could have a little personal space on the internet to share my knowledge and insights in both digital marketing and web design.I’ve been working at a digital agency in Lancashire as ‘Head of Development’ for the last three years....

READ MORE